Digital Mobilization
Our results-driven approach to digital marketing will help your organization deepen engagement with your target audience while delivering measurable results and new opportunities. We’re proven leaders in building effective digital marketing strategies using the latest tools and trends. We combine our experience and skills in digital and SEO marketing with our business savvy to create compelling content and campaigns that resonate with those who matter most to you: clients, funders, partners, government or the community at large.
- Brand Strategy Development
- Community Management
- Email Marketing
- Social Media Management
- Content Creation & SEO
- Market Research & Analytics Reporting
- Performance Marketing
- Key Message & Champion Toolkit Development
Our 5 Step Approach To Digital Marketing
Audit
We’ll conduct a thorough analysis of all the platforms your business or organization is currently using, taking into account aesthetics, copy, engagement, reach and following
Consultation
We’ll work with you to set social media marketing goals that align with your business or organization objectives and overall marketing strategy. Your goals may include growing your audience, driving leads and revenue, empowering your audience to be advocates and ambassadors or establishing yourself as a leader in your sector. We’ll also build comprehensive audience profiles that will draw the attention and engagement from your desired audience.
Strategy Development
We’ll develop a comprehensive and effective SEO and digital engagement strategy that incorporates the information we gathered about your business/ organization, goals and target audience that meets your needs and optimizes your website and social media profiles according to your objectives and each channel’s strengths
Content Creation
We’ll use the digital engagement strategy to develop a calendar full of content that engages, informs, promotes and intrigues your followers. To help your business or organization grow, we’ll use SEO and Google Ads best practices to increase engagement. With a robust, integrated paid and organic search strategy, we can further build your organization’s profile by driving relevant traffic to your website and digital channels to connect with stakeholders and generate leads and conversions.
Execution and Testing
The final step: start distributing the powerful, targeted content we’ve developed to your audience! We’ll be continuously evaluating what works best and garners the most engagement with your growing audience through A/B testing of different kinds of posts, headlines, content and media types, calls to action and more. We’ll also provide regular analytics reports that dive deep into key metrics related to your following, growth and other important insights. This allows us to stay agile and adapt/refine the strategy to achieve your goals efficiently and effectively
